{"id":460,"date":"2025-04-30T13:03:00","date_gmt":"2025-04-30T11:03:00","guid":{"rendered":"https:\/\/blog.pitchweb-creation.fr\/?p=460"},"modified":"2026-08-12T18:34:23","modified_gmt":"2026-08-12T16:34:23","slug":"2025-la-digitalisation-en-chiffres","status":"publish","type":"post","link":"https:\/\/blog.pitchweb-creation.fr\/index.php\/2025\/04\/30\/2025-la-digitalisation-en-chiffres\/","title":{"rendered":"2025 : la digitalisation en chiffres."},"content":{"rendered":"\n<h1 class=\"wp-block-heading\">Les tendances du digital en 2025.<\/h1>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Dans un contexte de <strong>transformation num\u00e9rique acc\u00e9l\u00e9r\u00e9e<\/strong> et un environnement technologique en constante \u00e9volution, les <strong>entreprises fran\u00e7aises sont confront\u00e9es \u00e0 des enjeux croissants de s\u00e9curit\u00e9, de performance et de r\u00e9silience digitale<\/strong>. Voici un extrait de 8 grandes tendances pour 2025.<\/strong><\/p>\n\n\n<style>.kb-row-layout-wrap.wp-block-kadence-rowlayout.kb-row-layout-id460_03833e-00{margin-bottom:var(--global-kb-spacing-md, 2rem);}.kb-row-layout-id460_03833e-00 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id460_03833e-00 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id460_03833e-00 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-xxs, 0.5rem);grid-template-columns:repeat(2, minmax(0, 1fr));}.kb-row-layout-id460_03833e-00{border-top-left-radius:10px;border-top-right-radius:10px;border-bottom-right-radius:10px;border-bottom-left-radius:10px;overflow:clip;isolation:isolate;}.kb-row-layout-id460_03833e-00 > .kt-row-layout-overlay{border-top-left-radius:10px;border-top-right-radius:10px;border-bottom-right-radius:10px;border-bottom-left-radius:10px;}.kb-row-layout-id460_03833e-00 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id460_03833e-00 > .kt-row-column-wrap{grid-template-columns:repeat(2, minmax(0, 1fr));}}@media all and (max-width: 767px){.kb-row-layout-id460_03833e-00 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id460_03833e-00 alignnone has-theme-palette8-background-color kt-row-has-bg wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column460_a8ce58-e8 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column460_a8ce58-e8 > .kt-inside-inner-col{flex-direction:column;}.kadence-column460_a8ce58-e8 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column460_a8ce58-e8 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column460_a8ce58-e8{position:relative;}@media all and (max-width: 1024px){.kadence-column460_a8ce58-e8 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column460_a8ce58-e8 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column460_a8ce58-e8\"><div class=\"kt-inside-inner-col\"><style>.kadence-column460_c0dc9c-28 > .kt-inside-inner-col{display:flex;}.kadence-column460_c0dc9c-28 > .kt-inside-inner-col{border-right:0px solid #023047;}.kadence-column460_c0dc9c-28 > .kt-inside-inner-col{row-gap:var(--global-kb-gap-none, 0rem );column-gap:var(--global-kb-gap-none, 0rem );}.kadence-column460_c0dc9c-28 > .kt-inside-inner-col{flex-direction:row;flex-wrap:wrap;align-items:center;justify-content:flex-start;}.kadence-column460_c0dc9c-28 > .kt-inside-inner-col > *, .kadence-column460_c0dc9c-28 > .kt-inside-inner-col > figure.wp-block-image, .kadence-column460_c0dc9c-28 > .kt-inside-inner-col > figure.wp-block-kadence-image{margin-top:0px;margin-bottom:0px;}.kadence-column460_c0dc9c-28 > .kt-inside-inner-col > .kb-image-is-ratio-size{flex-grow:1;}.wp-block-kadence-column.kb-section-dir-horizontal.kadence-column460_c0dc9c-28 > .kt-inside-inner-col > *{flex-basis:99%;}.wp-block-kadence-column.kb-section-dir-horizontal.kadence-column460_c0dc9c-28 > .kt-inside-inner-col > .wp-block-kadence-infobox{width:0px;}.kadence-column460_c0dc9c-28 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column460_c0dc9c-28{text-align:left;}.kadence-column460_c0dc9c-28{position:relative;}@media all and (max-width: 1024px){.kadence-column460_c0dc9c-28 > .kt-inside-inner-col{padding-right:0px;padding-bottom:0px;padding-left:var(--global-kb-spacing-xxs, 0.5rem);border-top:0px solid var(--global-palette4, #2D3748);border-right:0px solid #023047;border-left:0px solid var(--global-palette4, #2D3748);row-gap:23px;flex-direction:row;flex-wrap:wrap;align-items:flex-end;justify-content:flex-start;}}@media all and (max-width: 1024px){.kt-row-column-wrap > .kadence-column460_c0dc9c-28{align-self:flex-end;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column460_c0dc9c-28{align-self:auto;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column460_c0dc9c-28 > .kt-inside-inner-col{align-items:flex-end;}}@media all and (max-width: 1024px){.kadence-column460_c0dc9c-28{text-align:left;}}@media all and (max-width: 1024px){.kadence-column460_c0dc9c-28, .kt-inside-inner-col > .kadence-column460_c0dc9c-28:not(.specificity){margin-right:0px;margin-bottom:0px;margin-left:0px;}}@media all and (min-width: 768px) and (max-width: 1024px){.kadence-column460_c0dc9c-28 > .kt-inside-inner-col > *, .kadence-column460_c0dc9c-28 > .kt-inside-inner-col > figure.wp-block-image, .kadence-column460_c0dc9c-28 > .kt-inside-inner-col > figure.wp-block-kadence-image{margin-top:0px;margin-bottom:0px;}.kadence-column460_c0dc9c-28 > .kt-inside-inner-col > .kb-image-is-ratio-size{flex-grow:1;}}@media all and (max-width: 767px){.kadence-column460_c0dc9c-28 > .kt-inside-inner-col{padding-left:0px;border-right:0px solid #023047;flex-direction:row;flex-wrap:wrap;justify-content:flex-start;justify-content:flex-start;}.kt-row-column-wrap > .kadence-column460_c0dc9c-28{align-self:flex-end;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column460_c0dc9c-28{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column460_c0dc9c-28 > .kt-inside-inner-col{align-items:flex-end;}.kadence-column460_c0dc9c-28{text-align:left;}.kadence-column460_c0dc9c-28 > .kt-inside-inner-col > *, .kadence-column460_c0dc9c-28 > .kt-inside-inner-col > figure.wp-block-image, .kadence-column460_c0dc9c-28 > .kt-inside-inner-col > figure.wp-block-kadence-image{margin-top:0px;margin-bottom:0px;}.kadence-column460_c0dc9c-28 > .kt-inside-inner-col > .kb-image-is-ratio-size{flex-grow:1;}.kadence-column460_c0dc9c-28, .kt-inside-inner-col > .kadence-column460_c0dc9c-28:not(.specificity){margin-left:var(--global-kb-spacing-xxs, 0.5rem);}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column460_c0dc9c-28 kb-section-dir-horizontal kb-section-md-dir-horizontal inner-column-1\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading460_3f4384-8c, .wp-block-kadence-advancedheading.kt-adv-heading460_3f4384-8c[data-kb-block=\"kb-adv-heading460_3f4384-8c\"]{font-size:3.4rem;line-height:1.2;font-weight:800;font-style:normal;text-transform:capitalize;}.wp-block-kadence-advancedheading.kt-adv-heading460_3f4384-8c mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading460_3f4384-8c[data-kb-block=\"kb-adv-heading460_3f4384-8c\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading460_3f4384-8c img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading460_3f4384-8c[data-kb-block=\"kb-adv-heading460_3f4384-8c\"] img.kb-inline-image{width:150px;vertical-align:baseline;}@media all and (max-width: 767px){.wp-block-kadence-advancedheading.kt-adv-heading460_3f4384-8c, .wp-block-kadence-advancedheading.kt-adv-heading460_3f4384-8c[data-kb-block=\"kb-adv-heading460_3f4384-8c\"]{font-size:var(--global-kb-font-size-xxxl, 5rem);}}<\/style>\n<div class=\"kt-adv-heading460_3f4384-8c wp-block-kadence-advancedheading has-theme-palette-3-color has-text-color\" data-kb-block=\"kb-adv-heading460_3f4384-8c\">Tendances 2025 : <br>La <br>Digitalisation <br>En <br>Chiffres<\/div>\n\n\n\n<p class=\"wp-block-paragraph\" style=\"border-top-color:var(--wp--preset--color--theme-palette-2);border-top-width:1px;margin-top:var(--wp--preset--spacing--40);margin-right:0;margin-bottom:var(--wp--preset--spacing--40);margin-left:0;padding-top:0;padding-right:0;padding-bottom:0;padding-left:0;font-size:14px\"><em>Source : <a href=\"https:\/\/digital-solutions.konicaminolta.fr\/infrastructure-informatique\/livreblanc-barometre-serenite-numerique-2025\/\" target=\"_blank\" rel=\"noreferrer noopener\">Barom\u00e8tre Konica Minolta de la s\u00e9r\u00e9nit\u00e9 num\u00e9rique 2025<\/a><\/em>. <br><\/p>\n<\/div><\/div>\n<\/div><\/div>\n\n\n<style>.kadence-column460_b066f9-a8 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column460_b066f9-a8 > .kt-inside-inner-col{flex-direction:column;}.kadence-column460_b066f9-a8 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column460_b066f9-a8 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column460_b066f9-a8{position:relative;}@media all and (max-width: 1024px){.kadence-column460_b066f9-a8 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column460_b066f9-a8 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column460_b066f9-a8\"><div class=\"kt-inside-inner-col\"><style>.kadence-column460_d1b014-66 > .kt-inside-inner-col{display:flex;}.kadence-column460_d1b014-66 > .kt-inside-inner-col{min-height:471px;}.kadence-column460_d1b014-66 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-none, 0rem );}.kadence-column460_d1b014-66 > .kt-inside-inner-col{flex-direction:column;justify-content:flex-start;align-items:flex-start;}.kadence-column460_d1b014-66 > .kt-inside-inner-col > .kb-image-is-ratio-size{align-self:stretch;}.kadence-column460_d1b014-66 > .kt-inside-inner-col > .wp-block-kadence-advancedgallery{align-self:stretch;}.kadence-column460_d1b014-66 > .kt-inside-inner-col > .aligncenter{width:100%;}.kt-row-column-wrap > .kadence-column460_d1b014-66{align-self:flex-start;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column460_d1b014-66{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column460_d1b014-66 > .kt-inside-inner-col{flex-direction:column;justify-content:flex-start;}.kadence-column460_d1b014-66 > .kt-inside-inner-col{background-image:url('https:\/\/pitchweb-creation.fr\/wp-content\/uploads\/2025\/09\/Orphe1.png');background-size:contain;background-position:center center;background-attachment:scroll;background-repeat:no-repeat;}.kadence-column460_d1b014-66 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column460_d1b014-66{position:relative;}.kadence-column460_d1b014-66, .kt-inside-inner-col > .kadence-column460_d1b014-66:not(.specificity){margin-bottom:0px;}@media all and (max-width: 1024px){.kadence-column460_d1b014-66 > .kt-inside-inner-col{padding-top:0px;padding-right:0px;flex-direction:column;justify-content:flex-start;align-items:flex-start;}}@media all and (max-width: 1024px){.kt-row-column-wrap > .kadence-column460_d1b014-66{align-self:flex-start;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column460_d1b014-66{align-self:auto;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column460_d1b014-66 > .kt-inside-inner-col{flex-direction:column;justify-content:flex-start;}}@media all and (max-width: 767px){.kadence-column460_d1b014-66, .wp-block-kadence-column.kb-section-dir-horizontal > .kt-inside-inner-col > .kadence-column460_d1b014-66{flex-grow:1;}.kadence-column460_d1b014-66 > .kt-inside-inner-col{height:100%;padding-bottom:0px;flex-direction:column;justify-content:flex-start;align-items:flex-start;}.kt-row-column-wrap > .kadence-column460_d1b014-66{align-self:flex-start;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column460_d1b014-66{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column460_d1b014-66 > .kt-inside-inner-col{flex-direction:column;justify-content:flex-start;}.kadence-column460_d1b014-66, .kt-inside-inner-col > .kadence-column460_d1b014-66:not(.specificity){margin-bottom:0px;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column460_d1b014-66 kb-section-dir-vertical\"><div class=\"kt-inside-inner-col\"><\/div><\/div>\n<\/div><\/div>\n\n<\/div><\/div>\n\n\n<p class=\"wp-block-paragraph\">L\u2019enqu\u00eate* men\u00e9e aupr\u00e8s de 500 entreprises fran\u00e7aises dresse un \u00e9tat des lieux pr\u00e9cis de leur rapport \u00e0 la transformation num\u00e9rique. En croisant les perspectives de fonctions cl\u00e9s\u00a0: Dirigeant, Direction Administrative et Financi\u00e8re, et Direction des Syst\u00e8mes d\u2019Information.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Deux \u00e9volutions majeures caract\u00e9risent cette vague 2025. D&rsquo;une part, l\u2019int\u00e9gration des ETI aux c\u00f4t\u00e9s des PME. D&rsquo;autre part, l\u2019analyse sectorielle approfondie sur quatre secteurs phares : Services, Commerce, Industrie et Construction. <\/p>\n\n\n\n<p class=\"has-small-font-size wp-block-paragraph\">*<strong>M\u00e9thodologie \u2013 <\/strong>\u00c9tude r\u00e9alis\u00e9e par Occurrence (groupe IFOP) entre le 23 juillet et le 15 septembre 2024 aupr\u00e8s d\u2019un \u00e9chantillon de 500 r\u00e9pondants issus de PME et d\u2019ETI fran\u00e7aises et autour de 85 questions.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" style=\"border-bottom-width:1px\">S\u00e9r\u00e9nit\u00e9<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Tout \u00e0 fait sereins et plut\u00f4t sereins : <\/strong>PME : 87,3%<strong> \u2013 <\/strong>ETI : 88%<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dans leur ensemble, les entreprises se d\u00e9clarent sereines face aux enjeux num\u00e9riques. M\u00eame dans un environnement marqu\u00e9 par des inqui\u00e9tudes croissantes autour de la cybers\u00e9curit\u00e9, de la gestion des donn\u00e9es et des nouvelles r\u00e9glementations.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" style=\"border-bottom-width:1px\">La transformation num\u00e9rique : une opportunit\u00e9\u00a0?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Plus de 60 % des entreprises ne consid\u00e8rent pas la transition num\u00e9rique comme une simple opportunit\u00e9, mais plut\u00f4t <strong>comme une n\u00e9cessit\u00e9.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Cette ann\u00e9e, le barom\u00e8tre met en lumi\u00e8re un paradoxe. Bien que la transformation num\u00e9rique soit largement reconnue comme une n\u00e9cessit\u00e9, de nombreuses entreprises peinent encore \u00e0 en saisir pleinement les opportunit\u00e9s. Et tout particuli\u00e8rement dans les secteurs \u00e0 forte inertie, comme l\u2019Industrie et la Construction.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" style=\"border-bottom-width:1px\">Les freins \u00e0 la transformation num\u00e9rique<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Le frein n\u00b01, cit\u00e9 par 49% des r\u00e9pondants, est la <strong>r\u00e9sistance des employ\u00e9s<\/strong> \u00e0 adopter des nouvelles technologies.\u00a0 Viennent ensuite, \u00e0 \u00e9galit\u00e9, les <strong>co\u00fbts initiaux trop \u00e9lev\u00e9s et un ROI incertain<\/strong> pour <strong>45% des personnes interrog\u00e9es<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Or, ces freins mettent en avant une insuffisance des b\u00e9n\u00e9fices per\u00e7us de la transformation num\u00e9rique. Ainsi, m\u00eame si les entreprises reconnaissent son importance, elles restent frein\u00e9es par des aspects humains et financiers, r\u00e9v\u00e9lant une inertie structurelle face au changement.<\/p>\n\n\n<style>.kb-row-layout-id460_b9f4c0-48 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id460_b9f4c0-48 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id460_b9f4c0-48 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);max-width:var( --global-content-width, 1290px );padding-left:var(--global-content-edge-padding);padding-right:var(--global-content-edge-padding);padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.kb-row-layout-id460_b9f4c0-48 > .kt-row-column-wrap > div:not(.added-for-specificity){grid-column:initial;}.kb-row-layout-id460_b9f4c0-48 > .kt-row-column-wrap{grid-template-columns:repeat(3, minmax(0, 1fr));}.kb-row-layout-id460_b9f4c0-48 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id460_b9f4c0-48 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-sm, 1rem);grid-template-columns:repeat(3, minmax(0, 1fr));}}@media all and (max-width: 1024px){.kb-row-layout-id460_b9f4c0-48 > .kt-row-column-wrap > div:not(.added-for-specificity){grid-column:initial;}}@media all and (max-width: 767px){.kb-row-layout-id460_b9f4c0-48 > .kt-row-column-wrap{padding-top:var(--global-kb-spacing-md, 2rem);padding-right:var(--global-kb-spacing-xs, 1rem);padding-bottom:var(--global-kb-spacing-md, 2rem);padding-left:var(--global-kb-spacing-xs, 1rem);grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id460_b9f4c0-48 > .kt-row-column-wrap > div:not(.added-for-specificity){grid-column:initial;}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id460_b9f4c0-48 alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-3-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top kb-theme-content-width\">\n<style>.kadence-column460_8714a1-68 > .kt-inside-inner-col{padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-right:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);padding-left:var(--global-kb-spacing-md, 2rem);}.kadence-column460_8714a1-68 > .kt-inside-inner-col{border-bottom:24px solid var(--global-palette2, #2B6CB0);}.kadence-column460_8714a1-68 > .kt-inside-inner-col,.kadence-column460_8714a1-68 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:60px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column460_8714a1-68 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column460_8714a1-68 > .kt-inside-inner-col{flex-direction:column;}.kadence-column460_8714a1-68 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column460_8714a1-68 > .kt-inside-inner-col{background-color:var(--global-palette7, #EDF2F7);}.kadence-column460_8714a1-68 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column460_8714a1-68{position:relative;}@media all and (max-width: 1024px){.kadence-column460_8714a1-68 > .kt-inside-inner-col{padding-right:var(--global-kb-spacing-sm, 1.5rem);padding-left:var(--global-kb-spacing-sm, 1.5rem);border-bottom:24px solid var(--global-palette2, #2B6CB0);flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column460_8714a1-68 > .kt-inside-inner-col{border-bottom:24px solid var(--global-palette2, #2B6CB0);flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column460_8714a1-68\"><div class=\"kt-inside-inner-col\"><style>.kb-count-up-460_b626c7-bb .kb-count-up-title{color:var(--global-palette3, #1A202C);line-height:1.2;margin-top:var(--global-kb-spacing-sm, 1.5rem);}.kb-count-up-460_b626c7-bb .kb-count-up-number{color:var(--global-palette3, #1A202C);font-size:72px;line-height:1.2;font-weight:600;}@media all and (max-width: 767px){.kb-count-up-460_b626c7-bb .kb-count-up-title{text-align:left;}.kb-count-up-460_b626c7-bb .kb-count-up-number{text-align:center;}}<\/style>\n<div class=\"wp-block-kadence-countup kb-count-up-460_b626c7-bb kb-count-up\" data-start=\"0\" data-end=\"60\" data-prefix=\"\" data-suffix=\"%\" data-duration=\"2.5\" data-separator=\",\"><div class=\"kb-count-up-process kb-count-up-number\"><\/div><div class=\"kb-count-up-title\">des entreprises estiment que la transition num\u00e9rique est une n\u00e9cessit\u00e9.<\/div><\/div>\n<\/div><\/div>\n\n\n<style>.kadence-column460_f5473e-ef > .kt-inside-inner-col{padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-right:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);padding-left:var(--global-kb-spacing-md, 2rem);}.kadence-column460_f5473e-ef > .kt-inside-inner-col{border-bottom:24px solid var(--global-palette2, #2B6CB0);}.kadence-column460_f5473e-ef > .kt-inside-inner-col,.kadence-column460_f5473e-ef > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:60px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column460_f5473e-ef > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column460_f5473e-ef > .kt-inside-inner-col{flex-direction:column;}.kadence-column460_f5473e-ef > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column460_f5473e-ef > .kt-inside-inner-col{background-color:var(--global-palette7, #EDF2F7);}.kadence-column460_f5473e-ef > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column460_f5473e-ef{position:relative;}@media all and (max-width: 1024px){.kadence-column460_f5473e-ef > .kt-inside-inner-col{padding-right:var(--global-kb-spacing-sm, 1.5rem);padding-left:var(--global-kb-spacing-sm, 1.5rem);border-bottom:24px solid var(--global-palette2, #2B6CB0);flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column460_f5473e-ef > .kt-inside-inner-col{border-bottom:24px solid var(--global-palette2, #2B6CB0);flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column460_f5473e-ef\"><div class=\"kt-inside-inner-col\"><style>.kb-count-up-460_d2fa78-9c .kb-count-up-title{color:var(--global-palette3, #1A202C);line-height:1.2;margin-top:var(--global-kb-spacing-sm, 1.5rem);}.kb-count-up-460_d2fa78-9c .kb-count-up-number{color:var(--global-palette3, #1A202C);font-size:72px;line-height:1.2;font-weight:600;}@media all and (max-width: 767px){.kb-count-up-460_d2fa78-9c .kb-count-up-title{text-align:left;}.kb-count-up-460_d2fa78-9c .kb-count-up-number{text-align:center;}}<\/style>\n<div class=\"wp-block-kadence-countup kb-count-up-460_d2fa78-9c kb-count-up\" data-start=\"0\" data-end=\"45\" data-prefix=\"\" data-suffix=\"%\" data-duration=\"2.5\" data-separator=\",\"><div class=\"kb-count-up-process kb-count-up-number\"><\/div><div class=\"kb-count-up-title\">des dirigeants consid\u00e8rent que le passage au num\u00e9rique est trop co\u00fbteux.<\/div><\/div>\n<\/div><\/div>\n\n\n<style>.kadence-column460_d95b4e-62 > .kt-inside-inner-col{padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-right:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);padding-left:var(--global-kb-spacing-md, 2rem);}.kadence-column460_d95b4e-62 > .kt-inside-inner-col{border-bottom:24px solid var(--global-palette2, #2B6CB0);}.kadence-column460_d95b4e-62 > .kt-inside-inner-col,.kadence-column460_d95b4e-62 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:60px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column460_d95b4e-62 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column460_d95b4e-62 > .kt-inside-inner-col{flex-direction:column;}.kadence-column460_d95b4e-62 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column460_d95b4e-62 > .kt-inside-inner-col{background-color:var(--global-palette7, #EDF2F7);}.kadence-column460_d95b4e-62 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column460_d95b4e-62{position:relative;}@media all and (max-width: 1024px){.kadence-column460_d95b4e-62 > .kt-inside-inner-col{padding-right:var(--global-kb-spacing-sm, 1.5rem);padding-left:var(--global-kb-spacing-sm, 1.5rem);border-bottom:24px solid var(--global-palette2, #2B6CB0);flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column460_d95b4e-62 > .kt-inside-inner-col{border-bottom:24px solid var(--global-palette2, #2B6CB0);flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column460_d95b4e-62\"><div class=\"kt-inside-inner-col\"><style>.kb-count-up-460_9051bf-d5 .kb-count-up-title{color:var(--global-palette3, #1A202C);line-height:1.2;margin-top:var(--global-kb-spacing-sm, 1.5rem);}.kb-count-up-460_9051bf-d5 .kb-count-up-number{color:var(--global-palette3, #1A202C);font-size:72px;line-height:1.2;font-weight:600;}@media all and (max-width: 767px){.kb-count-up-460_9051bf-d5 .kb-count-up-title{text-align:left;}.kb-count-up-460_9051bf-d5 .kb-count-up-number{text-align:center;}}<\/style>\n<div class=\"wp-block-kadence-countup kb-count-up-460_9051bf-d5 kb-count-up\" data-start=\"0\" data-end=\"39\" data-prefix=\"\" data-suffix=\"%\" data-duration=\"2.5\" data-separator=\",\"><div class=\"kb-count-up-process kb-count-up-number\"><\/div><div class=\"kb-count-up-title\">reconnaissent ne pas avoir le budget suffisant pour pouvoir passer \u00e0 la digitalisation.<\/div><\/div>\n<\/div><\/div>\n\n<\/div><\/div>\n\n\n<h2 class=\"wp-block-heading\" style=\"border-bottom-width:1px\">Des PME sans strat\u00e9gie de cybers\u00e9curit\u00e9<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">L\u2019\u00e9tude r\u00e9v\u00e8le que 42% des r\u00e9pondants des PME <strong>n\u2019ont pas de strat\u00e9gie<\/strong> formalis\u00e9e. Quant aux ETI, 37% d\u2019entre elles n\u2019ont pas encore agi en ce sens. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">C\u00f4t\u00e9 secteurs,\u00a041% des r\u00e9pondants de l\u2019Industrie d\u00e9clarent ne pas disposer de strat\u00e9gie, et encore moins pour la Construction avec 29%. Alors que, c\u00f4t\u00e9 fonctions, seulement 34% des dirigeants d\u00e9clarent avoir adopt\u00e9 une strat\u00e9gie de cybers\u00e9curit\u00e9.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ces r\u00e9sultats sont pr\u00e9occupants car ils peuvent <strong>fragiliser les entreprises<\/strong> face \u00e0 certains risques. Dont les cyberattaques, les ransomwares ou les violations de donn\u00e9es.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" style=\"border-bottom-width:1px\">Les principales ressources manquantes <\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">L\u2019\u00e9tude met \u00e9galement en lumi\u00e8re les trois principaux freins \u00e0 la transformation num\u00e9rique. <strong>Les contraintes financi\u00e8res, les lacunes en comp\u00e9tences et le manque de temps :<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Les budgets insuffisants : cit\u00e9s par 39 % des r\u00e9pondants<\/li>\n\n\n\n<li>Le manque de comp\u00e9tences et d\u2019implication des \u00e9quipes : 30 %<\/li>\n\n\n\n<li>Le temps, ressource rare et pr\u00e9cieuse : 25 %<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" style=\"border-bottom-width:1px\">Les acteurs de la transformation num\u00e9rique <\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Les entreprises s\u2019appuient sur diff\u00e9rents partenaires pour mener \u00e0 bien leur transformation num\u00e9rique. Voici <strong>les 5 intervenants <\/strong>les plus fr\u00e9quemment sollicit\u00e9s :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Le DSI ou une ressource interne : pl\u00e9biscit\u00e9 par 43 % des r\u00e9pondants, il reste l\u2019interlocuteur privil\u00e9gi\u00e9.<\/li>\n\n\n\n<li>Le revendeur (29 %) et l\u2019int\u00e9grateur (28 %) : deux acteurs cl\u00e9s pour la mise en \u0153uvre des solutions.<\/li>\n\n\n\n<li>L\u2019expert en solutions m\u00e9tier : consult\u00e9 par 25 % des entreprises.<\/li>\n\n\n\n<li>Le fournisseur de solutions bureautiques et l\u2019op\u00e9rateur t\u00e9l\u00e9com local : chacun mentionn\u00e9 par 15 % des r\u00e9pondants.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" style=\"border-bottom-width:1px\">Quand l&rsquo;\u00e9co-responsabilit\u00e9 num\u00e9rique peine \u00e0 s\u2019imposer<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Bien que les discours sur le\u00a0<em>Green IT\u00a0<\/em>et la sobri\u00e9t\u00e9 num\u00e9rique soient\u00a0de plus en plus\u00a0pr\u00e9sents, les entreprises restent r\u00e9ticentes \u00e0 payer\u00a0davantage\u00a0pour des solutions \u00e9cologiques. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">En 2023,\u00a0<strong>49% des entreprises \u00e9taient pr\u00eates \u00e0 payer plus<\/strong>\u00a0pour \u00eatre plus \u00e9cologiques dans leur usage des technologies. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">En 2024,\u00a0<strong>ce pourcentage baisse \u00e0 34%<\/strong>. Cela\u00a0r\u00e9v\u00e8le une r\u00e9ticence accrue \u00e0 investir dans des solutions plus co\u00fbteuses pour des raisons \u00e9cologiques,\u00a0et un manque de visibilit\u00e9 ou de connaissance sur l\u2019impact environnemental du num\u00e9rique.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" style=\"border-bottom-width:1px\">L&rsquo;IA : un potentiel sous-exploit\u00e9<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Enfin, l\u2019intelligence artificielle est per\u00e7ue comme une opportunit\u00e9 majeure pour 50 % des entreprises. Mais son d\u00e9veloppement reste frein\u00e9 par des comp\u00e9tences internes limit\u00e9es et une certaine r\u00e9serve des dirigeants. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">En effet, ces derniers, bien que conscients du potentiel de l\u2019IA pour automatiser des t\u00e2ches et am\u00e9liorer la productivit\u00e9, h\u00e9sitent \u00e0 investir faute de visibilit\u00e9 sur les retours sur investissement (R.O.I).<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-dots\" style=\"margin-top:var(--wp--preset--spacing--50);margin-bottom:var(--wp--preset--spacing--50)\"\/>\n\n\n\n<ul class=\"wp-block-outermost-social-sharing is-content-justification-center is-layout-flex wp-container-outermost-social-sharing-is-layout-fe48e5de wp-block-outermost-social-sharing-is-layout-flex\"><li class=\"outermost-social-sharing-link outermost-social-sharing-link-facebook wp-block-outermost-social-sharing-link\">\n\t<a 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wp-block-outermost-social-sharing-link\">\n\t<a href=\"https:\/\/www.linkedin.com\/shareArticle?mini=true&#038;url=https%3A%2F%2Fblog.pitchweb-creation.fr%2Findex.php%2F2025%2F04%2F30%2F2025-la-digitalisation-en-chiffres%2F&#038;title=2025%20%3A%20la%20digitalisation%20en%20chiffres.\" aria-label=\"Partager sur LinkedIn\" rel=\"noopener nofollow\" target=\"_blank\" class=\"wp-block-outermost-social-sharing-link-anchor\">\n\t\t<svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M19.7,3H4.3C3.582,3,3,3.582,3,4.3v15.4C3,20.418,3.582,21,4.3,21h15.4c0.718,0,1.3-0.582,1.3-1.3V4.3 C21,3.582,20.418,3,19.7,3z M8.339,18.338H5.667v-8.59h2.672V18.338z M7.004,8.574c-0.857,0-1.549-0.694-1.549-1.548 c0-0.855,0.691-1.548,1.549-1.548c0.854,0,1.547,0.694,1.547,1.548C8.551,7.881,7.858,8.574,7.004,8.574z M18.339,18.338h-2.669 v-4.177c0-0.996-0.017-2.278-1.387-2.278c-1.389,0-1.601,1.086-1.601,2.206v4.249h-2.667v-8.59h2.559v1.174h0.037 c0.356-0.675,1.227-1.387,2.526-1.387c2.703,0,3.203,1.779,3.203,4.092V18.338z\"><\/path><\/svg>\t\t<span class=\"wp-block-outermost-social-sharing-link-label screen-reader-text\">\n\t\t\tPartager sur LinkedIn\t\t<\/span>\n\t<\/a>\n<\/li>\n\n\n<li class=\"outermost-social-sharing-link outermost-social-sharing-link-whatsapp wp-block-outermost-social-sharing-link\">\n\t<a href=\"https:\/\/api.whatsapp.com\/send?text=2025%20%3A%20la%20digitalisation%20en%20chiffres.%20&mdash;%20https%3A%2F%2Fblog.pitchweb-creation.fr%2Findex.php%2F2025%2F04%2F30%2F2025-la-digitalisation-en-chiffres%2F\" aria-label=\"Partager sur WhatsApp\" rel=\"noopener nofollow\" target=\"_blank\" class=\"wp-block-outermost-social-sharing-link-anchor\">\n\t\t<svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" focusable=\"false\"><path 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Dans un contexte de transformation num\u00e9rique acc\u00e9l\u00e9r\u00e9e et un environnement technologique en constante \u00e9volution,&#8230;<\/p>\n","protected":false},"author":1,"featured_media":459,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_kadence_starter_templates_imported_post":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"hide","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[46,43],"tags":[85,86],"class_list":["post-460","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital","category-web","tag-digitalisation","tag-entreprises"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>2025 : la digitalisation en chiffres. - 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